000			01757nam a2200229Ia 4500
003			Ost
005			20260225100228.0
008			260225s9999||||xx |||||||||||||| ||und||
020			_a978103227405
040			_cfsic
041			_aEnglish
082			_a808
100			_a Jason C .K .Tham _eAuthor
245		0	_aUX Writing Designing Userg - Centered Content / _c Jason C .K .Tham
260			_anew york : _bRoutledge Taylor and Francis Group. , _c2024 .
300			_a266page ، _c24cm.
520			_aThis flexible textbook p.rovides an integrated ap.p.roach to user exp.erience (UX) writing and equip.s students and p.ractitioners with the essential p.rincip.les and methods to succeed in writing for UX. The fundamental goal of UX writing is to p.roduce usable and attractive content that boosts user engagement and business growth. This book teaches writers how to create content that help.s users p.erform desired tasks while serving business needs. It is informed by user-centered design, content strategy, artificial intelligence (AI), and digital marketing communication methodologies, along with UX-related p.ractices. By combining writing-as-design and design-as-writing, the book offers a new p.ersp.ective for technical communication education where UX design and writing are merged to achieve effective and desirable outcomes. Outlining the key p.rincip.les and theories for writing user-centered content design, this core textbook is fundamental reading for students and early career p.ractitioners in UX, technical communication, digital marketing, and other areas of p.rofessional writing.
653			_acommunication
653			_aEducation
700			_aTharon Howard;Gustav Verhulsdonck _eSecondary author
942			_cكتاب
999			_c33258 _d33258